I’m Driven To Captivate Your Audience

The strategy, psychology, and verbal craftsmanship of advertising have always fascinated me. After studying Marketing at the University of Vermont and Copywriting at the Creative Circus, I graduated from class clown to professional copywriter. Along the way, I was lucky enough to score a job as our school’s Advertising Librarian (yes, such a job exists) and an internship at Blue Sky agency in Atlanta. The first clients I got to sink my teeth into were Moe’s Burritos and the Atlanta Braves. 

For the past 18 years, I’ve continued to polish my skills as a copywriter, both as a full-time writer and freelancer. During this time, I’ve had the awesome opportunity to collaborate with incredibly talented teams of art directors, designers, strategists, and marketers. My highlights include:

—Celebrated a premium audio brand’s 110 years of innovations

—Helped small business owners boost Black Friday revenue with Holiday Hacks for Business 

—Collab’d with improv actors to test a hotel chain’s amenities

—Created a golf video game to play on the moon as Tiger Woods

My past client roster includes Comcast, AT&T Business, Spectrum Business, Bridgestone Tires, Firestone Tires, McDonald’s, Choice Hotel Group, IHG Hotel Group, Denon, Polk, Gatorade, Bud Light, Allstate, and more.

My past projects include Integrated Online Campaigns, TV, Social, Email, Website, Print, Radio, Out-of-Home, Point of Sale, Direct Mail, and Product Copy.

Download Ross’s Resume

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Want to chat about a job opportunity or project?

I’m currently interviewing to find my next role. Hit me up: ross.cauvel@gmail.com

In my spare time
I live in Orange County, California, with my wife, son, and a feisty feline named Sascha Fierce. I run a nonprofit environmental beach cleanup in El Salvador and enjoy taking surf photos from land and the water.

A few moments from the field…